Newly Launched Project - Kayak Kafé website and Menu!
If you are ever in downtown Savannah, GA and want to try some truly amazing, healthy food then I strongly suggest going to Kayak Kafé. The casual, local atmosphere and tasty health food ensure that people come back day after day. In my opinion, the best way to tell if a restaurant consistently holds up their end of the bargain is to see if the locals eat there regularly. I can tell you right now that Kayak Kafé has a local fan base that keeps coming back for more every single day because they can't get enough.
Recently, I was given the opportunity to work with Brendan Pappas (Owner/Manager of Kayak Kafé in Savannah, GA) to redesign their menu and website to create a more cohesive brand experience and to give the restaurant a fresh, new look and feel. Our main goal was to revitalize the already successful existing brand, to match the core values of the restaurant - Fast. Fresh. Friendly but to also keep the feeling of a casual local Savannah café. My initial ideas were admittedly a little too formal for what we wanted so I revised the ideas to include a fun, playful tone that connects the audience to the casual local atmosphere.
Overall, this project has been a huge success already and we look forward to seeing how Kayak Kafé will improve it's sales in the coming months.
